Swaminathan and Tara:
Distilling Economic complexity through storytelling Comics
Wit Meets Wisdom
By Surya and Keerthi

Meet Swaminathan and Tara

Swaminathan, a wise and patient grandfather, is known for his vast knowledge and love for storytelling. Tara, her spirited and curious granddaughter, constantly seeks answers to her endless questions about the world. Together, they navigate ihrough fascinating tales of economics, unraveling topics like land reforms, the Green Revolution, and LPG reforms. Their bond brings a unique blend of wisdom and curiosity, making every lesson both enlightening and enjoyable.

Meet the Founders Behind Swaminathan and Tara

Dr.Keerthi Macherla

Surya Kanakamedala
How a Coffee Spill Brewed a Comic Series!
It all started on a regular day, over their usual coffee banter. Keerthi, as always, was passionately discussing economics, her hands moving faster than her words. And then—oops! Coffee splattered everywhere.
Surya leaned back, dodging the spill, laughing. “Keerthi, you’re so passionate about your coffee, but you spill it like a pro!”
Keerthi burst out laughing, grabbing tissues. “Maybe coffee and economics both need better handling!”
That’s when Surya, mid-laugh, had his lightbulb moment. “What if we taught economics through comics? Imagine taking those tough, boring concepts and turning them into fun stories!”
Keerthi froze, mid-wipe, her mind already whirring. “That’s brilliant! Stories stick better, don’t they? With my teaching and your creative flair, we could make economics fun for everyone—kids, adults, anyone!”
And just like that, from a coffee-stained table, Swaminathan and Tara came to life—a comic series where economics meets fun, making the impossible both understandable and entertaining.
Econs for curious kids age 10 and above

Explore the Comics
Explore the Comic Adventures You've Been Waiting For
Uncover the vibrant world of Swaminathan and Tara, where every comic brings laughter, learning, and unforgettable stories. From epic economic adventures to relatable everyday lessons, there’s something for everyone. Start your journey today!

GST Tales: Tax made simple
Testimonial
Hear from Our Satisfied Readers The Joy Our Books Bring
4.5 Review from our book reader

MIT Sloan, IIF(Delhi) Currently working as Investor, Liberty Strategic capital
It is a brilliantly conceptualised book- meant for young readers but even adults will find it interesting. It explains the closed economies- its challenges and the need for economic reforms and what the reforms did to contribute to the growth of India. I highly recommend this book to all students- from primary to middle school. It provides a balanced approach and is very easy to read and follow”

Attorney and managing patner of Legal Corner LLP
Your comic series brilliantly simplifies complex economic concepts, making them engaging and accessible to young learners. The storytelling and relatable characters strike an impressive balance between education and entertainment, introducing pivotal reforms like LPG, the Green Revolution, and Land Reforms in an impactful way. Congratulations on this exceptional work that fosters economic literacy among students!

Principal Data Scientist | Ericsson Research Founder Quite Monk Hedge fund
The comic explains the Green Revolution in a simple and engaging way , showing how better farming methods changed lives. With colorful visuals and relatable characters, it makes understanding this important chapter in history.


The Dialectics. Empowering minds through knowledge and creativity.
Swaminathan and Tara book is a delightful mix of learning and storytelling, blending simplified complex concepts with vibrant visuals to tell a story that's both entertaining and thought-provoking. A must-read for fans of clever storytelling and bold illustrations!